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HTC to Offer Broader Range of Phones This Year

Feb 10, 2014, 8:21 AM by Eric M. Zeman

HTC today indicated that it will offer a more diverse lineup of handsets throughout 2014. The decision effectively reverses the course set by the company in late 2012 to focus only on the high-end of the smartphone market. "The problem with us last year was we only concentrated on our flagship. We missed a huge chunk of the mid-tier market," said HTC co-founder and Chairwoman Cher Wang in an interview with Reuters. HTC told investors the new entry-level and mid-tier handsets would help increase its revenues after the first quarter. HTC, once a leader in the smartphone space, has seen its share eroded by fierce competition from Samsung and other handset makers. A successor to the HTC One, HTC's main smartphone for 2013, is expected soon.

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This forum is closed.

KOL4420

Feb 10, 2014, 1:26 PM

Hopefully...

They realize that they are not Apple and make phones with removable batteries and expandable memory like their original HTC devices that got them to best phone manufacturer a few years back.

bluecoyote

Android can't use expandable memory for applications or caches, so what good is it?

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HTC to Offer Broader Range of Phones This Year

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