Apple Debuts iAd Mobile Advertising Platform
Apr 8, 2010, 12:56 PM by Eric M. Zeman
Today Apple introduced a new platform that it hopes will help developers make more money from the applications all while keeping apps free. The platform, called iAd, is being built into the iPhone OS directly. It will allow developers to serve all sorts of different advertisements, including video ads, directly within an application without taking the user away from the app. Apple will host and serve the ads, giving 60% of ad-generated revenue to the developers. Apple said that it wants the advertising experience to be more interactive. The iAd platform is run using HTML5, and will allow for such things as in-ad purchasing.
Comments
Wonderful.......
2) Apps already have ads (Words w/ friends has full screen advertisements.)
3) If you don't like the ads you can buy a game
4) This is to make them suck less.
Make sense?

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