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Apple Locks Google, AdMob Out of iPhone Advertising

Article Comments  62  

Jun 9, 2010, 2:15 PM   by Philip Berne

The recent change from iPhone OS to iOS4 brought more than a name change. The new developer's agreement accompanying iOS4 seems to lock out any advertising company that is directly affiliated with a mobile phone or phone OS maker. Google's recently acquired AdMob company has responded to the developments, which would seem to preclude app developers from using AdMob ads in their apps. Reuters reports that AdMob founder Omar Hamoui is calling the new terms "artificial barriers to competition," saying they will "hurt users and developers and, in the long run, stall technological progress." AdMob says that the iPhone platform accounts for one-third of the ads it serves to mobile devices.

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Jayshmay

Jun 9, 2010, 2:34 PM

The difference between Google and Apple. . .

Even Google allows other advertisers on Android, they were demonstrating some new advertising on future versions of Android, and they said even other advertisers can advertise here.

Not the case with Apple.
Just not ones owned by competitors.
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If you read the terms it says

"3.3.9 You and Your Applications may not collect, use, or disclose to any third party, user or device data without prior user consent, and then only under the following conditions:"
- The collection, use or disclos...
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SS EarlGoodman

Jun 12, 2010, 12:02 PM

Just one more reason

Apple looks less appealing in my eyes. They get there money from selling iphones, apps, and contracts. Why should they even care who is providing the advertising? What difference does it make if it's Googles ads vs. Joe the plumbers ads? To take out one of the big names in advertising just doesn't seem to make much sense.

Apples closed mindedness has happily kept me from being one of their customers since the beginning and I'm more than happy to continue using high powered Android phones as long as Apple continues to put outdated hardware and features on their phones.
aschwebbie

Jun 9, 2010, 5:17 PM

Help me understand the factime

If you are communicating Iphone 4 to Iphone 4 via wi-fi, do you incur any charges for minutes used? If you are not charged for this, how is AT&T making money? Or is it a way to alleviate stress on the network.

Appreciate any responses.
phone to phone connection not using at&ts data service ... how CAN they charge for it????
AT&T to other AT&T iPhone 4 will not use minutes or incur charges as they are on the same network. same network calls = no charges or minutes used.
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No. If you're using your own Wi-Fi connection, then you're not using AT&T's network and they're not charging you.

AT&T does have their own Wi-Fi network, which they do charge for. You can find this at all US Starbucks locations.

But using a non-...
(continues)
Slammer

Jun 9, 2010, 5:19 PM

Google Should Return The Favor.

Apple appears to want to stand alone. So then Google should cease all business with Apple. Let people now have the real choice. If you want Apple, you buy Apple. If You want Google features, you purchase devices with google features. Apple makes a great product, but the game has to be played their way. It is time to segregate. It needs to be a two way street.

Apple owners seem to have access to Google features but Google Users don't have access to Apple features.

Does this make sense?

JB
Agreed
bluecoyote

Jun 9, 2010, 5:41 PM

Apple isn't screwing Google, Google got screwed trying to screw Apple over...

1) Google entered the mobile OS business with the intent to compete with Apple. They also knowingly purchased a network used to deliver ads to the iPhone.

Google's interest was to have a say in the iPhone ecosystem. Apple isn't that stupid. Apple isn't screwing over Google, they just stopped Google from trying to screw Apple over.

2) Apple isn't blocking 3rd party advertisers - they aren't mandating people use iAds.

3) Cry me a river - Google seems to be fine with double standards as long as they benefit Google. It's fine for Google to screw over a platform partner as it's Google being "open." Ask Yahoo! how that went.

4) Apple knows Google's liabilities lie in advertising, the same way Appl...
(continues)
🙄
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bluecoyote said:
1) Google entered the mobile OS business with the intent to compete with Apple. They also knowingly purchased a network used to deliver ads to the iPhone.

Google's interest was to have a say in the iPhone ecosy
...
(continues)
Mentat

Jun 9, 2010, 2:24 PM

HA!!!!

I don't condone this but I definitely think it's going to be fun to watch!
🤣
Ya, does this mean all the adds for iphones that I get on my android will stop too?
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bluecoyote

Jun 9, 2010, 2:29 PM

Google learns what a "conflict of interest" is.

Memo to Google: it's pretty clear- you're running a competing smartphone platform which you're funding through advertising.

Apple sees it as a conflict of interest for you to be related to the monetization for Apple's developers.
Indeed. But money is money...

Nice of Apple to officially forbid a competitor to pay them to advertise. ;)
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Did you read the whole article. The ads were a way for developers to make money, and gather data for later developments. Before you speak, think first instead of popping off the mouth and looking like a jackckck a2222.
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🙄
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asidious66

Jun 9, 2010, 3:10 PM

That says it all !

Theyre so scared of compitition from android they wont let google advertise? Hilarious! Everytime i see an advertisement from apple on my droid I laugh and it reminds me of crap like this.
This isn't about being 'scared of competition,' this is about not having a direct competitor control the monetization of the platform.

Of course, iPhone users laugh at your pathetic Droid and what you call "apps" 🤣
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that android and apple eventually do get in to some sort of scrap. i would love to watch android outsell the iphone just like they are doing now.
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